Role: Director
Commissioned by Vice UK to create branded content for Kellogs Pop Tarts - around the making of a track. Content includes a music video and documentary of track making process featuring - Rapper, K1 Strange and producers The FaNatix.
Moving Image - Shot, Directed & Edited by Shimmy
Commissioned by ELLE ARABIA to shoot Chanel 2024
Featuring Mami Akoi in a Cafe in South London.
Moving Images Shot, Directed, Edited by Shimmy
Commission by William Buckley @ Sorbet Magazine, UAE
Featuring Aweng Chuol wearing Cartier from the archives. Shot in a studio in Geneva.
Role: Director
Role: Director
Moving Image Shot, Directed + Edited by Shimmy
Commissioned by William Buckley for Sorbet Magazine, UAE.
Model @manniaj #DiorMen #KimJones
Shot in Hackney, East London.
Role: Writer + Director
Episode 1 of branded commercial content for Tena x The Guardian.
Comedians chat candidly about incontinence.
Role: Writer + Director
Episode 2 of comedy branded content for Guardian Labs x Tena - commissioned by Nat Fox.
DOP: Martin Roach
Gimble Op/Light Tech: James Yeomans
Make-Up: Emily Woods
Cast: Shiva Rachandani
With Thanks to: Gerard Wilson
Shot, Directed and Edited by Shimmy
Commissioned to make a film on the artist @baraj_matthews for by @hitandrun_ltd
In this artist profiles film, Baraj speaks on his process, inspiration and comments on his discomfort surrounding recent happenings including #covid and #blm.
Role: Director and Series Developer
Developed and Directed episodes of a new music documentary series for Red Bull. “Check Your DMs” documenting artist collaborations across the globe, featuring - musicians such as Kida Kudz, Gaidaa, Ryan Hemsworth, DJ Q, Diamond Vargas and Tofubeats among others.
Episode 1 was sadly never broadcast, I can share privately with potential collaborators / clients - please contact shimmyahmed@mac.com to request p/word - LDS.
Role: Director
Branded Content for TK Maxx + The Guardian UK.
Role: Director
Working with the wonderful team at Little Dot Studios
Role: Director
Production Company: Little Dot Studio
Role: Director/Co-Writer
Agency Producer/Creative: Emily Jeffery-Barrett
Agency: Onward
Role: Director
Giulia Oddi for Clearpay @ The Barn Agency
Role: Director & Co-Writer
Episode 1 of a 6 part comedy series for Sloggi
Featuring: Janine Harouni
Cinematographer: Will Hanke
Art Direction: Penny Mills
Styling: Poppi Clinch
Producer: Fraser Jamieson
Agency: Mullen and Lowe
Client: Sloggi
Role: Director and Co-Writer
Producer: Fraser Jamieson
Agency: Mullen + Lowe
Client: Sloggi
Role: Director and Co-Writer
Producer: Fraser Jamieson
Agency: Mullen + Lowe
Client: Sloggi
Role: Director and Co-Writer
Producer: Fraser Jamieson
Agency: Mullen + Lowe
Client: Sloggi
Role: Director and Co-Writer
Producer: Fraser Jamieson
Agency: Mullen + Lowe
Client: Sloggi
Role: Director and Co-Writer
Producer: Fraser Jamieson
Agency: Mullen + Lowe
Client: Sloggi
Role: Producer + Co-Director
4 x films created for internal use at The Adidas Global Brand Conference on the subject/s of Identity, Trust, Simplicity and Belonging, featuring young people aged from 14 - 20 who were a joy to direct and a highlight of the project. Shot in LA + LND.
Agency Loud & Co-Director - Kazim Rashid
Role: Shooting Director
I Shot/Directed this film for ASOS.
Paloma Elsesser opens up about her fears and insecurities for ASOS magazine - Make History edition.
Shot be Shimmy in NYC
Role: Director/Editor
This film celebrates spending time alone and was published on Valentines Day 2016 as Stylist magazines take on a day that so often neglects those not in relationships. Featuring a brilliant ensemble of empowered women who candidly discuss their experiences. The film was very successful reaching over 250k hits on facebook over a weekend.
Commissioned by Tabula Rasa to create a film around "Blank Slate Moments" 2017
Directed, Shot + Edited - by Shimmy in NYC
Touchable version - https://tabularasa-ny.com/pages/video-fashion-week-2017. Include more in-dept interviews with featured influencers shot on VHS.
Directed a series of films, 'Styling Myth Buster' for GHD.
Watch Full Series Here
Commissioned by Beck Smith @ Twin Magazine.
Written + Directed by Shimmy
Included as part of Raindance Independent Film Makers Festival 2015 - In 'The Lost Sensations' Category.
Role: Shooting Director #HendrixandBelle
Working with Elle, we created this film for Coops London.
Creative Concept and Direction by Hendrix & Belle (Me + Elle)
Music: by David Lee
Role: Shooting Director
Armed with my camera, I went on some adventures around the Uk to shoot for Mini and the winners experience of 'A Room with A View'
Commercial content for Made.com
A quirky, style guide for the Holiday Season.
Director: Shimmy
Client: Topshop
Shot in Fire Island, New York.
At home with King Krule and family as the teen wonder prepares to release his genre-mashing debut album.
Mini-Doc shot on-set of the music video for Loco Dice and Giggs track "Get Comfy"
Role: Director
Currently in post-production, short film about sculptor, Isabel Case-Borgatta, who at the time of our first meeting in 2013 was aged 94 and living and working at unique, artist residence and community - Westbeth in NYC.
Shot, directed and edited this film for John Varvatos Fashion Show and after-show Party.
Second Camera: Michelle McCabe
Direction/Interview - Shimmy
Role: Director for Wonderland Magazine
Director/Producer: Shimmy
Role: Shooting Director
Commissioned by Paper London, in an ongoing collaboration to shoot a film for the A/W 2013 campaign film.
For this I teamed up with Elle (Hendrix + Belle) and togteher we create this animated film, which was made from cuttings from the mood board and look book.
Role: Shooting Director
Live performance, shot at The Hoxton Bar, London 2010
Password: looksee
Role: Camera/Editor
Shot this BTS on set at London Fields Lido, Hackney. Radio 1's, Nick Grimshaw, doing a Justin Bieber Beauty and The Beat with Sink The Pink.
Role: Director/DP/Editor
'How To...' film - from a series created by Shimmy TV for Hersheson Blow Dry Bars.
Now showing in Sephora stores across Europe and The Middle East
Role: Filmmaker + Photographer
Working with Zak Starkey and Sshh Liguz of The Band Sshh.
I documented studio rehearsals and recording with SShh and prolific session musicians from bands such as The Pretenders (Martin Chambers) and Sex Pistols, (Glen Matlock/Paul Cook)
- Watch here
Role: Director/DP
'How to…' Content created by Shimmy TV for Luxury interiors company House of Hackney.
ROLE: DP/Editor
Various video/photo based content creation; working with the Topshop digital team.
Role: Shooting Director/Editor
A film about an app devised by artists Iain + Jane in conjunction with Kurt Schwitter exhibition at The Tate Britain.
Role: Shooting Director
Commissioned by Mania Mania Jewellery brand to create content around their 2014 'Obscura' collection. Featuring Julia Roitfeld.
Role: Shooting Director/Editor
Directed and shot this piece covering 'Return of the Rude Boy' exhibition at Somerset House. Featuring photographer - Dean Chalkley, Curator - Harris Elliot and Styler - Bevan Ageyman.
Role: Co-Director (Hendrix + Belle)/DP
